Everyone involved in your organization is an ambassador. So everyone — trustees, other volunteers, staff — needs to be able to tell at least a part of your organization’s story in a way that inspires interest. In comes “the elevator speech,” not a jargony statement about the fact that your organization is a 501(c)(3), but a passionate conveyance of your mission with a call to action. The speech should build trust in the organization within the time span of an elevator ride, approximately thirty seconds to two minutes.
Join this interactive session to start crafting your very own “elevator speech” and have the chance to try it out in a supportive environment. Then learn how to teach your ambassadors to adapt it to represent your organization in any setting, from the board room to the grocery aisle (because you never know where you will meet your next client, donor, advisor, member, or volunteer).
This session will be presented by Philanthropy MA’s Nonprofit Programs Manager, Phyllis Corkum, who has worked in both the nonprofit and philanthropic sectors as a development director and then grants manager. She is also an educator, having served as a Montessori teacher and writing and literature instructor during a pause in her career in the social sector.